currently researching african animation : interested in compiling a database of practitioners in various sub-saharan countries : welcome any postings from practitioners

Tuesday, August 25, 2015

Adamu Waziri on Local Content and Ownership

In a recent uploaded video on Facebook, Adamu Waziri shares his views on local content production and audiences in Africa. Waziri discusses the need for African animators to strategise the production and distribution of local content. In his own words...

If we want to see more Black African cartoons we have to do the hard work that companies like Disney, Cartoon Network etc. have already done. Instead of only spending energy asking those companies to create more 'diverse' content we should spend MUCH more time & energy creating, owning and supporting the content we say we want to see ourselves. Let Disney and the rest do what they have to do and we have to step up our game. 

This is not some new amazing idea that no one has thought of. The hard part is, changing mindsets, putting in the hard work and systems to make it a reality. What do you think?

1 comment:

Tom McLean said...

Hi, Paula. I like your blog. Would like to contact you with some questions. Email me at tom@animationmagazine.net. Thanks.